Business Systems Coursework Example | Topics and Well Written Essays - 8750 words

Business Systems - Coursework ExampleDesign approach17Assumptions18Technical Development Environment18User Interface20Support have sexs27Cutover dodging29Training issues32Data conversion33 apprizevass Plan35Test cases37b.Integrity controls38User documentation/Help39Network design39 protective cover issues41Project progress43Gantt chart43Brief discussion44 gateDocument PurposeThe idea of this paper is to incarcerate the blueprint of the innovative system. Once approved by the key stakeholders, systems development will proceed in accordance with this design and the deliverable will be more than promised. Project ObjectiveThe objective of this project is to develop and implement a new computerized software package product for Classic Hire Equipment Rental Company that would provide the following benefitsProvide highly revamped computerized systems for its degree centigrade franchisesBetter interface with customers with the new systemReduced data duplicationBetter networkingBetter vane intro in the marketBetter use of resources Better use of information for customer introduce and growthBetter payment facilities with respect to both customers and service providersReport generation for management purposes and tracking resourcesFinally to track the satisfaction level of the customers with ease for future betterment and prosperity. Non - Functional RequirementsProject backgroundThe proposed software application is designed to cater to the Classic Hire firm for its hiring equipments to customers.It starts with the very approach of a customer for service and handles all the resources including people in the process and ends with the return of equipment and final motion with the customer. It lowlife be termed as customer-to-customer service. It caters to customer request for...We will be pleased to discuss any issue concerning our analysis and design for your acceptance and successful implementation of the system at your end.It starts with the very approach of a customer for service and handles all the resources including people in the process and ends with the return of equipment and final transaction with the customer. It can be termed as customer-to-customer service. It caters to customer request for service, processing of the request, handling the equipment transfer process and finally transaction handling process. These are the broad categories of business functions of Classic Hire which the system envelopes in its road to creation and implementation.Description The customer fills up this form once he is into the system and before he avails the go of Classic Hire. The range of the customer is checked and he is then taken to the secured environment to get the equipment of his choice. The rating forms a very important part as this would guarantee whether the customer will be allowed to admission fee the services of the connection or not.Description A form which shows the hire agreement detailing a single hire transaction for an in dividual customer. It has a section for the customer to sign agreeing to the conditions of the hire company policies.

LAW AND ADMINISTRATION Assignment Example | Topics and Well Written Essays - 2500 words

LAW AND ADMINISTRATION - Assignment simulationBritish-trained commercial staff forms the core of the commercial departments of international clients, contractors and consultants. British standards, codes and products are recognized and respected internationally.An region of particular UK strength that has generated interest from both overseas clients and UK practitioners is the urban regeneration of communities and the infrastructure and economies upon which they depend. No other nation has the depth of experience or the holistic range of skills in delivering large-scale programs of integrated regeneration.The industry, however, ineluctably to wake up to present ground realities. there is criticism that value for money is not world secured in the procurement function collect to insufficient focus on modern approaches to procurement function. in that respect is a large workforce for routine functions such as building repairs, maintenance and facilities management. Headed by t he urban center Engineer and Surveyor, the Technical Services Department covers a wide range of construction procurement activities. It has indebtedness for the construction, maintenance, facilities management, repair and alteration of a range of buildings. The department has a large in-house workforce for routine functions such as building repairs, maintenance and facilities management. All major construction projects are designed in-house by council architects, engineers and surveyors forward being put out to tender. It is council policy that all contracts must be awarded through competitive tendering utilise admeasurement contracts following completion of the design.The reason for this state of affairs is competition. The construction industry is price based due to which high-cost contractors have to lower prices in order to get work. If all competitors were high-priced, there will be cliff in performance. On the other hand, lowest bid competition leads to compromise in desi gn quality, health and safety, and environment.The Philosophy behind Recent Developments in wrench Procurement in the United KingdomConstruction is a long-term project that requires planning and designing so that the end result matches the overall environmental objectives. It takes various parameters in view so that at every stage of the construction the internal and outside(a) factors continue to impact the environment positively. At the macro level there are men, material and money. There are men who do the promotion, planning, designing and execution. Then there are materials to be

International Financial Management Assignment Example | Topics and Well Written Essays - 250 words - 1

International Financial Management - Assignment ExampleIn the case of UVA Company, it can take the same measures (buy futures contract or buy at spot rates) except this time, it should take a long position in the Thai baht since this is the currency of reckoning (revenues and expenses argon measured in baht). In the case of Albany Corporation, it should take a long position in Australian dollars by buying this currency either at spot rates or by using the futures contract by which it will lock in the Australian dollar price at a predetermined rate but undertake for its delivery by payment at a later date.Economies of scale pertain to the cost advantages obtained by a business enterprise due to its size, railroad siding volume, or scale of operations (using subsidiaries and joint ventures in foreign countries) and a large percentage of its one-year revenues are earned from these foreign markets. When a multinational corporation restructures to reduce its economic (or operating) me ntal picture, it will inevitably have to reduce or let go of some of its subsidiaries as these are the sources of its economic exposure mainly from unexpected currency exchange rate risks. Its economies of scale are lost once it draws bet on from foreign markets (Madura

Economic Race and Gender Essay Example | Topics and Well Written Essays - 500 words

Economic Race and Gender - Essay ExampleIn the chapter five of the book, the generator laments on certain differences that exist in certain quarters of the working fold. In some sectors of the economy, males argon actually paid much more than females for the same piece of work done something the writers lament about. only when they argon however skeptical and hopes very little for a change pointing to the fact that contracts between employers and employees are mostly kept secret and between the two parties and so evidence for litigation, justice and fairness in issues of difference in occupations and earning are mostly not encouraged. The human capital model is further considered in chapter six of the book. Reviewing beyond the book, Polachek (2004) explains that human capital model predicts a smaller gender wage fracture as male-female lifetime work expectations become more similar. According to the writers, human capital is the most intrinsic resource for the running of all or ganizations, institutions and offices thus the repulse market. This means that there is no way the labor market can be sustained or grown without the inputs it gets from the labor market.

Biopsychosocial Case Study Research Paper Example | Topics and Well Written Essays - 1000 words

Biopsychosocial Case Study - Research Paper recitationShe provided a delightful, detailed impressive discussion of her past which was in no way connected to her bow situation. She discussed irrelevant topics in a cute and charming manner and if the psychiatrist expressed irrelevance and changed the topic, she would sustain irritated and petulant. Another feature characteristic of melodramatic personality disorder in Hilde was her attitude of putting the plunk and responsibility of her present difficulties on some one else, other than herself. For example, Hilde stated that her husband was deaf(p) to her and that she suspected that he was throwd by one of his secretaries. She attributed her somatic symptoms to her husbands indifference towards her. Persons with histrionic personality disorder feature interpersonal relationships that are often disrupted, shallow and insincere and emotionally, they overreact to even ordinary situations (Bienenfeld, 2009). When Hilde was presse d knotty about her husbands interactions, she could not provide any meaningful account of his relationship with the suspected secretary or the indifference attitude with her. Persons with histrionic personality disorder are excessively emotional and the emotions are labile. They establish attention-seeking behaviour. They are very dramatic and are frequently seductive or sexually provocative. They often take in from somatoform disorders (Bienenfeld, 2009). Hilde suffered from frequent headaches and the physician has found it difficult to diagnose and treat the disorders Persons with histrionic personality disorder are usually emphatic and also socially perceptive. Hence, they tend to elicit new relationships easily. However, due to their emotionally unsusceptible nature, they lack the insight of their role in their own relationships and hence to do accept any blame for the inevitable problems in their relationships. Thus, they are closer to the defense mechanism of paranoid patt erns of personality. In a tally interview with Hildes husband, he admitted that originally, he was attracted towards Hilde because of her physical attractiveness, social status and lively nature. However, over a peak of few years, he realized that her love towards him was just a chronic flamboyance and that she never had an structured personality. It was clear to him that her liveliness was not exuberance and her physical attractiveness was declining naturally, although, Hilde was spending enormous time and property to keep it up. Hildes husband felt that Hilde was childish and superficial Individuals with this personality are often flirtatious and seduce others sexually (Bienenfeld, 2009). But, for those who follow such clues from these individuals, they do not get paid off much. Histrionic personality is more common in females and in males and infact, they appear ultrafeminine. Intellectual accomplishment is very low in these individuals. As far as analysis thought is concerne d, there is deemphasis and hence these individuals are gullible, dramatic and impressionable. time Hilde described her children as wonderful and exceptionally bright and happy, Hildes husband provided a picture that their behaviour was kindred to that of Hilde and they were spoilt and had academic difficulties. Biological, psychological, and social factors involved in the case Several factors probably contributed to the development of histrionic person

Choose one Essay Example | Topics and Well Written Essays - 250 words - 2

Choose one - Essay Example do whose extract facilitates excretion of water can for example help in treating complications that argon associated with the system of urine excretion such as kidney problems. Similarly, a plant that facilitate running nose can facilitate nasal hygiene. Physical properties of plant extracts such as astringency plants curative role. Astringency binds disease-causing organisms to body tissues that facilitate elimination. Plants are also sources of chemicals that are used to manufacture chemical based drugs and consuming a plant that is rich in a chemical treats similar diseases that the resultant manufactured drug treats (http//permaculturenews.org/2013/10/09/medicinal-plants/). Examples of plants with medicinal value are garlic, chamomile, and Dandelion. ail is a common plant for domestic use and is effective against microorganisms at different body organs and system while chamomile helps relax the body. (http//www.homestead.org/KarynSweet/MedicinalGarden/ MedicinalGarden.htm).The subject relates to my environment through providing elections to management of diseases. It creates awareness of pictorial solutions to medical problems and offers alternatives to chemical based drugs whose adverse effects are many. The subject also offers a cheaper alternative to care because natural products are either free of cheaper than processed

Personality Types Essay Example | Topics and Well Written Essays - 250 words

Personality Types - Essay ExampleThey ar snatch thinkers who love to understand events and objects as much as possible, and are frustrated by any onus in this quest. They prefer to focus on the larger picture and think in the long term, do them ideal thunder mugdidates for development work. They trust facts and believe that they are capable of holding all facts in quarry thought. Most INTJ individuals have complex inner processes, but find it difficult to interpret these to another person. The INTJ are perfectionists, and believe that everything and everyone has a capacity for improvement. They often focus on achieving this improvement in their own cognitive process and in the tasks they take up. They also expect improvement from the people in their lives a characteristic that can lead to strife. The INTJ also trust their own instincts and decisions completely, and can be put off by non-constructive denunciation and non-responsiveness of others. But while this may be perceiv ed as rigidity, they can in fact be very open to any input that would help improve an end result. Methods of study for an INTJ Since the INTJ are introverted and find social situations difficult, they study better when alone or with very few similar tending(p) peers. They should try and find a location with the least interference if studying in a third estate study room.

Measuring Economic Health Memo Essay Example | Topics and Well Written Essays - 500 words

Measuring Economic Health Memo - Essay slipSimilarly, availability of credit, bullion, and business investment also play a vital role in act the business cycle. The difference between actual GDP and potential GDP constitutes GDP opening. If the GDP gap is a positive number, it is known as inflationary gap and is stated as the direct recital of inflation. In contrast, during the times of deflation, the GDP gap shows a negative number and it is called recessionary gap. In the another(prenominal) phases of business cycle, the output gap differs accordingly. In order to stabilize a countrys economy, contrasting governmental agencies al guidances deal with populational fiscal policies. A national fiscal policy refers to the way in which a government plans its expenditure and taxation so as to influence the economy. For this purpose, as Ambekar (n.d.) points out, the regulators (governmental agencies) generally deal with tax, interest rates, and government spending since these fac tors have a direct impact on nations economy. The Federal Reserve is the main regulator of United States, which largely focuses on the supply of money as it a fruitful method to keep the inflation down. The concerned government agencies will be always in touch with countrys economic trends.

Long Distance Trade for the Roman and Han Empires Essay

Long Distance Trade for the Roman and Han empires - Essay ExampleThe much famous Silk passageway route was properly established during the Han Dynasty (Duiker & Spielvogel, 2014, p. 133). The continually soaring demand for silk from the Roman Empire did intensify the mercantile traffic in Central Asia. The Roma traders sailed as distant as the Western ports of India to purchase the Chinese silk (Duiker & Spielvogel, 2014, p. 118). When the Han Empire conquered the territories in Southwest China, this did give impetus to the long distance trade extending as far as Southeast Asia and the Indian Ocean (Duiker & Spielvogel, 2014, 135). There existed much demand for the silk and gold produced by the Han Empire. exit by the commercial importance and power of the Han Empire, the Roman Emperor Marcus Aurelius did send a trade billing to China to bolster the trade relations between the two Empires (Duiker & Spielvogel, 2014). The Han merchants also carried silk as far as to India and tr aded it for the Indian spices, gems, gold, silver, cotton, perfumes, incense, pearls, and any array of other commodities. Long distance trade did play a major(ip) role in strengthening the Han Empire and enhancing its prosperity and affluence.The Roman Empire happened to be a full-size source of goods that were manufactured and mined along the Mediterranean Basin. To carry on the trade with Central Asia and Europe, the Romans build and extensive network of roads which gave an impetus to the long distance trade in the Roman Empire (McNeill & McNeill, 2003, p. 114). The Romans were also good at drafting detailed maps which happened t o be quiet accurate. The courtesy of Roman business acumen could be noticed by the fact that the Romans did make efforts to connect the road networks with the important sea routes in their domain to assure smooth and hassle free trade (McNeill & McNeill, 2003). The Silk pass happened to be an important bridge that connected the Han and the Roman Empir e.

Free cash flow Research Paper Example | Topics and Well Written Essays - 2500 words - 1

trim money escape - Research Paper ExampleIt is on that pointfore the change flow that remains later on the firm makes investment in property, plant and equipments. Often, financial analysts consider free cash flow to be more efficient in measuring the strength of a business than the cash flow from in operation(p) activities. To remain competitive large companies and opposite forms of businesses will need to invest in new equipments in order to maintain its competitive nature. These investments affect the level of free cash flow that the business is able-bodied to maintain (Yuangchih, 412).This study investigates the ability of Free Cash Flow to predict performance in roof intensive and non- detonating device intensive industries. (Nunez, 120). Nunez argues that, many financial scholars and researchers have focused on studying the effectiveness of run cash flow as a measure of a firms performance although other researchers have proved that free cash flow is a better measur e since it greatly considers capital intensity. Free cash flow as a measure of a firms performance is not easy to manipulate compared to the other measures such as earnings, Nunez states. He further states that, there are various methods used by different firms in determining their actual free cash flow but there is however no specific guidance given regarding the calculation and this is because its revelation is not a requirement by the US GAAPs. The few firms that report their free cash flow therefore use the operations solutiond method while others use the income based method (Nunez, 121). Nunez stresses that, Firms that base their calculation on operations use a capital maintenance perspective whereby free cash flow is calculated as cash flow from operating activities less capital that are necessity to maintain the firm at a productive capacity and this observes the guidance provided in the International invoice Standards Board (IAS 7). The operations based method also uses a perspective

Patterns Withing Systems of Linear Equations Math Problem

Patterns Withing Systems of Linear Equations - Math Problem eccentricThe usual letter for the unknown number is. A real problem crumb be write as This is called an comparison because there is a sign. In order to find the value of the unknown number, algebras rules can do whatever it likes to this equation as long as it does the same to both sides of the equation. So far it has had equation with a single unknown number. What if it has two unknown rime? In fact, an equation with two unknown has an infinite numbers of pairs of answer. To fix a single pair of number as the answer, it needs another equation. A pair of equation, each with two unknown numbers is called simultaneous equations. They can be solved together to give the values for the unknowns that satisfy both equations simultaneously. This paper contains a mathematical research about systems of analog equation when their coefficients obey arithmetic or geometric improvements. An arithmetic progression is a instalment of numbers where each number is a certain among larger than the previous one. The numbers in the sequence are said to increase by a common difference, d. For example is an arithmetic progression where the. The endpoint of this sequence is. On the other hand, a geometric progression is a sequence where each number is times larger than the previous one. is known as the common ratio of the progression. The term of a geometric progression, where is the first term and is the common ratio, is . For example, in the following geometric progression, the first term is , and the common ratio is the term is therefore. The purpose of this portfolio is to show how with the aid of technology using appropriate data processor software likes Autograph and Maxima packages (see Figure 1) is quick and easy to get graphical representations of algebraic equations. Thus, how in legion(predicate) situations, the graphs offers much more insight into the problem than does the algebra. discussion sectio n A will consider the patterns within systems of linear equations, where and are in arithmetic progression. While, in Part B the same coefficients obey geometric progression. Part A. System of linear equations formed with arithmetic progressions. Arithmetic progressions In algebra, letters are used in place of numbers that are not known. The usual letter for the unknown numbers are or . . The numbers are constants in an equation, for example For instance in the above equation, and are known as constants in the equation. It says that the constant and form a arithmetic progression if they have a common difference, such(prenominal) as Constants in a system of linear equations Given the system of linear equations. The coefficients are spy as follow Examining the first equation, it sees a pattern in the constants of the equation. i.e. is the constant preceding the variable , and contribute and the equation equals 3. The constant have a common dif

Environmental Science Essay Example | Topics and Well Written Essays - 500 words - 1

Environmental Science - Essay ExampleAnd even the habitual perception about them is that they are less destructive than other storms. For this very reason so miniscule is known about nor easters. Noreasters are said to have caused heavy snow falls in unused England and the Middle Atlantic states. In late years, the US coastal areas have also been hit by a series of noreasters. All this has led to more attention towards these storms. Researchers have found that apart from their origins in atmospheric disturbances and their cyclonic winds, hurricanes and noreasters bear little resemblance to each other. Hurricanes are warm-core systems and thus limited in height by the colder upper air, while noreasters are cold-core systems that do not lose intensity with height. contrasted hurricanes, noreasters do not necessarily form over the open ocean. Noreasters are supposed to require the encourage of the jet stream to form, so their prevalence is closely related to seasonal changes in th e position and the personnel of the jet. Correlation of data for the past 50 yrs suggest that the annual frequency of the strongest noreaster is positively correlated with southerly jet-stream position over the eastern US. Winds speed, its duration and the distance are the triple factors affecting the growth of waves. With an increase in any of these factors, the height of the storm surge increases. October to April is the primary noreaster season with February being the most active month. Some of the features of noreasters which can be summarized based on recent studies areBecause of their diffuse structure, they are difficult to characterize, categorize and predict. Having not able to establish a luff relationship between a noreasters wind speed and its destructive power has make the task of classification and comparison of these storms more difficult.Researchers assert that one possible cause for the

Moth Essay Example | Topics and Well Written Essays - 1000 words - 2

Moth - Essay ExampleThe family Noctuidae, or the owlet moths, atomic number 18 not only numerous in species but also robust and they are the largest family. They have back(prenominal) wings of bright colors. They are usually flying at night. They also invade flowers as many an(prenominal) are attracted to sugar and nectar. Moreover, their larvae are crop pests (Cutworm Moth, 2012).In Australia, the Philobota species of moth, or the pasture tunnel moths, are pasture feeders (Moate et al., 2012). The so-called tunnel moths make a silk lined tunnel and that during night time or winter, the computerized axial tomography of the tunnel moth gathers grass foliage and drags them back into their tunnels. The caterpillars are very small and may be iterate difficult to notice for they measure around 35 mm long only and 3 mm across (New pasture pest, 2010). Pasture tunnel moths usually live in areas with higher rainfall, and they can mystify significant damage to clovers, as well as annua l and perennial grasses. The larvae are usually grey-colored in their bodies with black heads. The adult moth, on the other hand, is long and has a creamy-white color. The pasture tunnel moth usually grow the greatest damage during the months of July and August, during the rainy months, for rain has a great factors in stimulating this species of moth to feed to a greater extent (Pasture tunnel moth, 2009). Moreover, the pasture tunnel moth affects cereal crops (Perry et al., 2011).The first time that Philobota species were identified in New Zealand was in February 2010 at the Ruakura Research Center in Hamilton, New Zealand. The migrant species are actually native to Australia, of which there are around 400 species, and where a number of these species are regarded as minor pests of pasture because it exactly feeds on grass such as tall fescue trials and perennial ryegrass (Popay & Gunawardana, 2011).The aim for the vomit is to determine the emergence patterns of the Philobota mo th, as well

Rear Window Assignment Example | Topics and Well Written Essays - 250 words

rear end Window - designation ExampleThe principal themes in Rear Window are voyeurism and the care for another person, in this chance the person living in the apartment building opposite the rear window of James Stewarts come on who got murdered. People should ideally not bother themselves with affairs of their neighbors and should mind only their own business provided a broken leg left the principal actor played by James Stewart with zero to do but sit the whole day in his apartment.There are three varied analytical points (perspectives) to view this spud and these are voyeurism, patriarchy, and feminist theory. Voyeurism is depicted by actor James Stewart as he spends all day watching his neighbors, in effect spying on them. A decrepit approach is also a viable perspective because most of the homophile relationships shown in the film were nearly male and female relationship with the male always aiming for dominance. Feminism is also used because the women in the film we re either mistreated or treated without respect at all or were generally trust in a not flattering light for the movie audience. In the movie, the girlfriend of Stewart named Lisa was shown as a sexual object for the fantasy of male viewers Lisa was obsessed with style and fashion to the point of amour propre (McCabe 25).The film maintained its ability to create fear and panic because the auteur Hitchcock understood very well the human psychology of the fear of getting murdered, the attractions of voyeurism, and the overall portrayal of most human relationships in everyday events. Its film director allowed the audience, in a sense, to know in advance what will happen next. A inadequacy of special effects used in modern films allowed Rear Window to showcase the talents of a existing auteur who can manage to bring a story to the audience without use of special effects.Sigmund Freud is mentioned frequently with Rear Window because of the meaning of his

My dream computer Research Paper Example | Topics and Well Written Essays - 750 words

My fancy computer - Research Paper instanceThinking of a dream computer is a delightful experience. I have been at computers since pine and have worked on several types of computers ranging from old Pentium-III computers to present daylight state of the art computers. One function common to all these experiences is the wish for an even faster computer. But now it is not only a wish and dream it is a genuine requirement to do several different tasks that bathnot be utter(a) without this machine or at least whitethorn have consumed time that fagnot be afford. Therefore, now it is passing important to work out the details of a computer that dope meet day to day requirement of various task discussed ahead. Being a student I have to complete college assignments that may require word processing, presentation, picture editing, drawing, worksheet and equations writing facilities along with simple website development software. Beside this for writing technical reports I use some CA SE tools. Math assignments are required to be written in some specialized software. Entertainment support is inevitable and special sound and graphic equipment are needed to sate the requirements of latest games and videos. Internet support software and fractiousware also form part of the requirements for a dream computer. Software Requirement Beside Microsoft Office 2007 I prefer to use MathType software which a very accessible way to prepare math assignments. MathType can insert complex equations and provide a wide scat of mathematical symbols. It is easy to use and provide excellent edit environment. These math equations cannot be written in Microsoft Office because they are not specialized software for math equations. Adobe Creative Suite 5.5 tissue Premium is an excellent student adobe suite which available from adobe at special 80% discount. This is an ultimate solution for all web site and photo editing requirements. The software is a function complex and requires speci al training and tutorials to be fol kickoffed for extend uses and some meaningful contribution. This software require pointless bit of processing power and system resources but it pays off and provide a good nurse for the money. CloneDVD is my favorite DVD player. It is excellent software which can play nearly all types of media files. It also provides the arrangement facilities and can run in the background. The software is not resource hungry and can be apply while other heavy applications are still running at the computer. The online help and support can help in understanding the software, while routine updates can also be downloaded when available. Software operating(a) System System Requirements Price Math Type Microsoft Windows 7, Windows Vista, or Windows XP 12 MB free hard disk space. MathType is not bundle-intensive so listing its requirements is not necessary $78.02 Adobe Creative Suite 5.5 meshwork Premium Microsoft Windows XP with Service anchor ring 3 Windows Vis ta Home Premium, Business, Ultimate, or Enterprise with Service Pack 1 (Service Pack 2 recommended) or Windows 7 Intel Pentium 4 or AMD Athlon 64 processor 1GB of RAM or more. Recommended 1280x800 display with qualified hardware-accelerated OpenGL graphics card, 16-bit color, and 256MB of VRAM $449 CloneDVD Microsoft Windows 98/98SE/ME, Windows NT/2000/2003, Windows XP, Windows Vista, Windows 7 Intel processor with 350 MHz and MMX, or AMD CPU with 450 MHz or higher 64MB RAM or more $69 Computers Researched I have researched trio major brands in the market. All of these laptops can fulfill the hardware requirements and support the software discussed in Part-II of this report. The legal injury difference is based on the features and may also be change slightly if some particular features or capabilities are appended to the hardware details provided in the excel sheet. I have finalized the emachine laptop which can fulfills all requirements and will meet the advance requirements fo r one year. The machine offers some good upgrade options and can be considered for an upgrade later on. The price of the computer is neither too high nor too low and falls under

Business Project Essay Example | Topics and Well Written Essays - 5000 words

Business Project - Essay ExampleIt is likewise seen that a retailer should also take care of their own end of the process. For instance, it can be a good idea for a retailer such as Walmart to make sure that their fleet are efficient and drivers trained to dishonor fleet idle time.The case analysis part looks at the things that Walmart has done to make sure that their planning chain is sustainable. At this stage their shortcomings are also discussed. However, at the conclusion it is concluded that despite the fact that there are a number of things that Walmart has not done, the sustainability of their supply chain has significantly improved everywhere the past decade. There are a number of recommendations made on how Walmart can further elevate the sustainability of their supply system.Walmart Inc. is an American multinational company that runs a chain of warehousestore and department stores. The companys main office is in Bentonville, Arkansas. By revenue, Walmart is consider ed to be the largest company in the world. It is also believed to be among the top private employer in the world with a record of more than 2 million employees. The company has more than 11000 stores in 27 countries. The company uses different names in different countries. In the US the company is known as Walmart. In Mexico it is known as Walmart de Mxico y Centroamrica. In the UK Walmart uses the name Asda, while in japan and India it uses the names Seiyu and Best Price respectively. Walmart is controlled by the Walton family who own 50% of the company. Walmart is considered to be the largest retailer of grocery products in the US.The operations of Walmart in the US are categorized into retail formats namely Walmart Supercenter, Walmart push away Stores, Walmart Neighborhood Market, Supermercado de Walmart, and Walmart Express. Walmart Discount Stores carry general merchandise and various groceries. Many of them also have pharmacies,

Native Americans in the United States and African American Cowboys Essay Example for Free

Native Americans in the United States and African American Cowboys EssayAPUSH, DAY-2-2 TO WHOM AND TO WHAT EXTENT WAS THE AMERICAN WEST A LAND OF OPPORTUNITY 1865 1890 During the year of 1865 to 1890, the Americans west region was a land of economic development for Native American, white settlers from the east crosswise the Mississippi farmers, miners, ranchers and as well as African American cowboys and immigrants for Irish and Chines, move west for terminal of economic achievement and their position for profit.First, the Native Americans people opened the way of exploitation of the west land naturel environment. The Dawes Act, which saturnine Indians into landowners and farmers and distributed 160 domain for farming, designed Indians as individual rather than a group of tribes. The dragoon made their trip easier, which Pacific Railroad Act was passed in 186, law allowed construction of new fare systems.The Act also provided grants of land and limited jobs for immigrant s worker on railroad, especially Chines immigrants worked for a lower mesh and discovered millions of gold and silvers. The immigrants worked for a wealthy white settler in the west. Moreover, the railroad opened meteoric access for transport for castles, miners and all the peoples, who were making coin. Including the Homestead Act was passed its offered 160 acres of land for any(prenominal) settlers live on the land for five or more years with little registration fees.It helped pitiable people to achieve economic business enterprise and farmers who needed more land, were permitted to purchase of up to 160 acres of land for $2. 50. The farmers took advantage of Westland by doing international market, which mostly depended on railroads for shipment. Even farmers had difficulties of weather conditions, the produced the agricultural business by the Bonanza farm. The farmers were hopes to getting rich soon.Together with the African American cowboys and cattle industry turned into a new marker as well. Because of Indians on to new reservation and the railroad opportunities bring them easier transportation anywhere in urban markets without the railroads the new business were take a time to make money . In brief, west land was a place of a new beginning for people who were moving for seeking life and opportunities and hoping to get rich. The wealthy white settlers made the most profit in Westland.

Resistance of a wire Essay Example for Free

Resistance of a conducting fit out EssayJack has been presumption a second hand D. C. dynamo and lamp. He wants to attach these to his bicycle and produce most light without blowing the bulb. What wire should he use? Variables The variables in our investigation are The length of the wire The diameter of the wire (SWG) The showcase of wire character references of wire Nichrome 80% Nickel 20% Chromium Alloy. Constantan 60% Copper 40% Nickel Alloy. Copper First of all we decided to test the resistance employ a Multimeter.This would take for us a rough idea about what the resistances of each wire are. Our lengths of wire were all 30cm long. Our results were as follows WIRE RESISTANCE ? Copper 0. 6 Nichrome 1. 2 Constantan 4. 3 Later we realised that we were using wires with completely different SWGs. To make it a fair test we needed to use wires with the same SWG. We recurrent the test using a length of 30cm and an SWG of 32. Our results were as follows Our results change d dramatically. WIRE RESISTANCE ? Copper 0. 9Nichrome 5. 8 Constantan 2. 9 Testing the current + Voltage Next we decided to test the current and potential difference so that we could get a more accurate figure for the resistance. We set up a tour of duty consisting of, a power pack, ammeter and variable resistor in series. We also had a voltmeter in parallel to the wire we were testing. The readings we take off the ammeter and voltmeter allow us to figure out the resistance using a sincere equation Voltage ? Current = Resistance. Our circuit looked like thisA variable resistor allows us to examine the current going through the circuit. We needed to keep it as low as we could to avoid a heating effect in which ohms law would not take place and our results would not be accurate. Type Of Wire Current (I) Voltage (v) Display complete essay The above preview is unformatted text This school-age child written piece of work is one of many that can be found in our GCSE electricity and Magnetism section.

The challenge for a self regulatory organization arbitrator Essay Example for Free

The challenge for a self regulatory organization ump EssayAn effective arbitrement system requires competent, just and just arbitrators who will discharge their duties with great c be. It is innate for arbitrators to realize that the disputing parties consider them to be akin to settle and that their power in some celebrates exceeds that of the judges in the sense that with the exception of a few causes, their decisions cannot be reversed. Arbitrators should not all told be cold-eyed but they should also appear to be so. In arbitration, even more than in court, not only must justice be do, but justice must also be seen to be done . Ethical Responsibilities.Sometimes, the arbitrators position in respect of a dispute could lead to a conflict of interests. Whenever much(prenominal) an event occurs, the arbitrator has to appraise the Director of arbitration in this regard or in the alternative the arbitrator may decline to sit on the arbitration panel. The reason for s uch stringency is that arbitrators, in the course of their work, decide on issues that are of immense importance to the disputing parties, who must at all times be assured that their dispute has been accorded the handsomeest hearing deally and that justice to the fullest extent possible has been rendered.Independence and Impartiality The concept of independence and candidity occupies a central place in polished justice and both the Online Dispute Resolution or ODR service provider as well as the individual arbitrator must not only be self-sufficing and impartial but must also appear to be so. Further, they should not have any vested interests. Moreover, it should be necessary for individual arbitrators and mediators to purely adhere to a code of professional ethics. Such a code of professional ethics should reassure that arbitrators and mediators reveal personal interests in the dispute.Further, it should ensure that the arbitrators and mediators avoid conflicts of interest. The extent of the job security and remuneration of 3rd parties should be adequate to ensure neutrality. The ODR user should be granted access to discipline in respect of the compliance of the arbitrators and mediators with these requirements. Moreover, third party arbitrators and mediators should be allocated on a strictly random basis and no single party should be permitted to select a particular arbitrator or mediator .It is central to note that the rules of worldwide arbitration require the arbitrators to be invariably impartial in their reasoning. Further, these arbitrators have to be independent of the parties involved in the arbitration. The rules however do not nail this applicability in cause and in this respect, Article 7 of the American Arbitration connectednesss International Rules allows this impartiality to set forth if the parties involved have agreed to so. This Article 7 states that Un little the parties agree otherwise, arbitrators acting under these rules shall be impartial and independent. In an inflexible manner, the ICC Rules provide that every arbitrator appointed or confirmed by the accost must be and remain independent of the parties involved in the arbitration and that they shall make disclosures accordingly . The capital of the United Kingdom greet of International Arbitration makes it mandatory that arbitrators be and remain at all times wholly independent and impartial, and shall not act as advocates for any party . The UCITRAL states that Any arbitrator may be challenged if circumstances exist that give rise to justifiable doubts as to the arbitrators impartiality or independence .The accomplish of arbitration entails an impartial, independent third party that considers the statements of the disputing parties prior to resolving the dispute by issuing a decision that is binding on all the parties involved in the dispute. This regale is apply in a wide range of disputes. Arbitrators are required to have divulge knowled ge and better focussed expertise on the subject matter in comparison to the ordinary judges or jurors. Moreover, they should deal with the disputed matter with greater efficiency and logic. collect to these requirements, arbitral firms generally maintain information about prospective arbitrators and such information includes the specialised expertise of these arbitrators. However, in cases involving intellectual property, technical know-how though helpful may not always be desirable. Disputes arising out of contractual terms could differ and arbitrators having intelligent knowledge invariably have greater expertise than arbitrators without such knowledge. This explains the reason why parties always privilege a lawyer to be their arbitrator.In intellectual property matters the chances of a non legal person bonnie an arbitrator are remote . In general, arbitration is characterized by parties who consent to use the process, privacy, the determination of the emergence by a third par ty, a legally binding and absolute process and the existence of differentiate grounds on the basis of which an appeal can be made. Such hearings are usually less formal than court hearings and some forms of arbitration are conducted solely on the basis of documents and do not involve hearings .In A. S. M Shipping v. T. T. M. I it was held that in accordance with the precedent set by the European Court of Justice, the English law required the determiner of a bias to be fair minded and knowledgeable. In the case of Porter v. Magill the court take a leakd a test whereby it could be ascertained whether a fair minded, informed observer, having considered the facts, would conclude that there was a real possibility that the Tribunal was biased. Trade Arbitrations, like the capital of the United Kingdom Maritime Arbitrators Association of the LMAA, the Grain And Feed Trade Association or GAFTA, the Federation of Oils, Seeds and Fats Association or FOSFA, the London Metal Exchange or the L ME, etc, constitute a major characteristic of London arbitration. A sizable amount of the worlds merchant vessels and commodities trading utilize contract forms that specify London as the venue for trade arbitrations. The persons who are members of these arbitral bodies are required to possess far-flung experience in the trade and at times they have to be prompt traders.Accordingly, in Rustal duty Ltd v Gill Duffus SA one of the consultants of Rustal was being censured for his commercial character. The facts were that previously, one of the arbitrators had been embroiled in trade arbitration against him. While setting aside the challenge to this arbitrator, Moore-Bick J held that it could fairly be assumed that one of the reasons why the parties have agreed to trade arbitration is that they wish to have their dispute decided by population who are themselves active traders and so have direct knowledge of how the trade works.However, if the arbitrators themselves are to be active traders there is every likelihood that at least one member of the tribunal will at some time have had commercial dealings with one or both parties to the dispute. That is something which the parties must be taken to have had in mind . Conclusion The past two to three decades have been observe to the fact that disputes in international commerce have been resolved by international commercial arbitration.The advantage of this system is reflected in the resolution of important disputes that had their origin in the nationalization of oil concessions in the mid-seventies and 1980s, mammoth international construction projects such as the subterranean tunnel under the English line of work and crises brought about by incidents like the French sinking of the Rainbow Warrior on its green peace mission. Moreover, its success has been proved by the tremendous increase in the number of arbitration centers, arbitrators and arbitrations . The world of business has been subjected to tremen dous growth with the result that it has become imperative to have in place a reliable and competent business disputes resolution mechanism. In general, businesses are partial to settling their differences in a manner that does not create animosity with the resultant hampering of their business relationship. Thus, arbitration, which entails rapid, pragmatic and efficient dispute resolution, is uniquely suited to such an endeavour. The process of arbitration differs from the usual judicial process as it is carried out by neutral arbitrators who are chosen by the disputing parties.Arbitration involves either one or three arbitrators and the particulars of the arbitration, like organization, arrangement, location and extent are incorporated in their contract. The arbitration clause, which contains these particulars, is in general agreed upon at the time of formulating the initial contract. The process of arbitration consists of a voluntary method of settling disagreements by obtaining a concluding and obligatory finding of fact from an unbiased third party regarding business disputes between parties.The value of this method is immeasurable in international business trans exercises which involve business parties who are on several occasions ignorant of the extraneous legal systems . This essay examined the role of arbitrators in international trade disputes. The requirement that arbitrators should be impartial and independent had been analyzed by resorting to the decisions in relevant cases, scholarly journals and the United Kingdoms Governments Websites, which revealed that in the majority of the cases these arbitrators were functioning in an impartial and independent manner.The challenges faced by arbitrators and the courts decisions have been discussed at length. International arbitrations are beset with a host of problems that are unique to such arbitrations this situation arises due to the fact that opinion regarding what is deemed to be acceptable commercia l practice differs from country to country. Due to the proclivity of the domestic courts to adopt a more or less laissez faire attitude, international arbitrations are to a large extent self-regulatory.In general, international arbitrations entail commercial disputes in construction, international sale of goods and commodities, and shipping . From the foregoing analysis it can be concluded that in the majority of the cases international arbitrators are impartial and independent. ?Bibliography 1. Arbitrators Manual. operational at http//www. nasd. com/ArbitrationMediation/ResourcesforArbitratorsandMediators/GeneralInformationandReference/ArbitratorsManual/EntireDocument/index. htm 2. A. S. M Shipping v. T. T. M. (2005). EWHC 2238. 3.Bank Mellat v Helleniki Technik (1984) QB 291. 4. Bank Mellat v GAA (1988) 2 LI 44. 5. Bazerman, Max H. , Farber, Henry S. Arbitrator Decision Making When Are Final Offers authorised? Industrial Labor Relations Review. Ithaca Oct 1985. Vol. 39, Iss. 1 pg. 76. 6. Bremer Handles GmbH v EtsSoules e Cie (1985) 2 IR119. 7. David L Dickinson. A resemblance of Conventional, Final-Offer, and Combined Arbitration for Dispute Resolution, Industrial Labor Relations Review. Ithaca Jan 2004. Vol. 57, Iss. 2 pg. 288 8. Dezalay, Yves and Garth, Bryant. G.Dealing in celibacy International Commercial Arbitration and the Constitution of a transnational1996, University of Chicago Press. ISBN 0226144224. 9. Hammond v Bradford City Council (1970) 1 WLR 937. 10. Hornle, Julia. Online Dispute Resolution in Business to Consumer E Commerce Transactions. Available at http//www2. warwick. ac. uk/fac/soc/law/elj/jilt/2002_2/hornle/ 11. http//fdcc. digitalbay. net/documents/Lanzone-SU04. htm 12. http//www. onlinedmc. co. uk/a_s_m_shipping_v__t_t_m_i. htm 13.IBA Guidelines on Conflicts of Interest in International Arbitration, available at http//www.sccinstitute. com/_upload/iba_guidelines_22_may_2004. pdf 14. Icori v KFTCIC Paris Court of Appeal 28 June 1991. 15. International Arbitration. Available at http//www. osec. doc. gov/ogc/occic/arb-98. html 16. Judicial Review A Proposed Pre action Protocol. A Lord Chancellors Department Consultation Paper. 2001. Department for Constitutional Affairs. Crown Copyright.Available at http//www. dca. gov. uk/consult/judrev/judrevanna. htmanna1 17. LCIA to publish challenge decisions, 2006, available at http//www. lcia.org/PRINT/NEWS_print. html 18. Lerma, Jose Manuel Iborra. Worldwide fabrication on the Arbitration of Intellectual Property Disputes Geneva, 1994. World Intellectual Property Organization, p. 157-158. ISBN 9280504983.19. Porter v. Magill (2002) AC 357. 20. Rustal work Ltd v Gill Duffus SA (2001). 1 Lloyds Law Reports 14. 21. SA Coppee Lavalin v Ken Ren (1994) 2 WLR 631. 22. Susan T Mackenzie. Compulsory Arbitration The Grand Experiment in Employment, Industrial Labor Relations Review. Ithaca Jul 1999. Vol. 52, Iss. 4 p. 648.

Emerging markets Essay Example for Free

Emerging markets EssayEmerging markets be nations with social or business activity in the subprogram of rapid growth and industrialization. The economies of China and India argon considered to be the largest.1 According to The Economist many people find the landmark outdated, but no stark naked term has yet to gain much traction.2 Emerging market hedge fund capital reached a record new level in the first quarter of 2011 of $121 billion.3 The seven largest emerging and developing economies by either nominal GDP or GDP (PPP) are China, Brazil, Russia, India, Mexico, Indonesia, and Turkey. picAn emerging market economy (EME) is delimitate as an economy with low to middle per capita income. Such countries constitute approximately 80% of the valet(a) population, and name about 20% of the worlds economies. The term was coined in 1981 by Antoine W. Van Agtmael of the International Finance Corporationpic of the World Bank.Although the term emerging market is loosely defined, co untries that fall into this category, varying from very big to very small, are normally considered emerging because of their developments and put rights. Hence, even though China is deemed one of the worlds stinting powerhouses, it is lumped into the category alongside much small economies with a great deal less resourcespic, like Tunisia. Both China and Tunisia belong to this category because two have embarked on economic development and reform programs, and have begun to open up their markets and emerge onto the global scene. EMEs are considered to be fast-growing economies.What an EME Looks LikeEMEs are characterized as transitional, meaning they are in the process of moving from a closed economy to an open market economy while building responsibility within the system. Examples include the former Soviet Union and Eastern bloc countries. As an emerging market, a country is embarking on an economic reform program that will lead it to stronger and more responsible economic perf ormance levels, as well as transparency and efficiencypic in the capital market. An EME will also reform its exchange rate system because a stable local currency builds confidence in an economy, specially when unusualers are considering investing. Exchange rate reforms also reduce the desire for local investors to send their capital oversea (capital flight). Besides implementing reforms, an EME is also most likely receiving aid and guidance from large donor countries and/or world organizations such as the World Bank and International Monetary Fund.One key characteristic of the EME is an subjoin in both local and foreign investment (portfolio and direct). A growth in investment in a country often indicates that the country has been able to build confidence in the local economy. Moreover, foreign investment is a signal that the world has begun to take notice of the emerging market, and when international capital flows are directed toward an EME, the injection of foreign currency in to the local economy adds volume to the countrys stock market and long-run investment to the infrastructure.For foreign investors or developed-economy businessespic, an EME provides an outlet for expansion by serving, for employment, as a new step forward for a new factory or for new sources of revenue. For the recipient country, employment levels rise, labor and managerial skills acquire more refined, and a sharing and transfer of technology occurs. In the long-run, the EMEs overall production levels should rise, increasing its rude domestic product and eventually lessening the gap between the emerged and emerging worlds.Portfolio Investment and RisksBecause their markets are in transition and hence not stable, emerging markets offer an opportunity to investors who are looking to add virtually risk to their portfolios. The possibility for some economies to fall back into a not-completely-resolved civil war or a revolution sparking a change in government could result in a retu rn to nationalization, expropriation and the sever of the capital market. Because the risk of an EME investment is higher than an investment in a developed market, panic, speculation and knee-jerk reactions are also more common the 1997 Asian crisis, during which international portfolio flows into these countries actually began to reverse themselves, is a good example of how EMEs can be high-risk investment opportunities. (For more insight on getting into emerging economies, make Forging Frontier Markets.)However, the bigger the risk, the bigger the reward, so emerging market investments have become a standard practice among investors aiming to diversify while adding risk. (For more details on the advantages and disadvantages of making foreign investments, make Is Offshore Investing For You? and Going International.)

The Media and Its Role Today Essay Example for Free

The Media and Its Role Today EssayThe media has al moods been playing the main quality in providing information to us. Whether it covers on education, information or entertainment, gaining the latest news on these topics has been made easier in good order a agency with the help of the media. There ar a number of the types of media that could be obtained nowadays. This includes television, radio, newspapers, magazines and internet. Although the main idea of the media is to educate nation on the latest happenings, and connect the masses from different parts of the world, there is also a downside of it. Some ms, the media could gestate an impact towards a persons personal lifestyle. One of the some(prenominal) impacts that could be entirelyured by an exclusive due to the media is their state of bushelth. Exposure of the media could bewitch us either ment totallyy, physically and socially as well. 2. 0 So How Does the Media Influence a Persons wellness? 2. 1 Parent Chil d affinity First of all, the media in a non obvious way is actually influencing its audiences social family between upraise and child.There is no doubt that when relating to the media, families are always getting together whenever they are watching a movie or enjoying their favourite sitcom aired daily. This is one of the healthy influences of the media as it helps to create closer bonds between parents and their children. A recent study estimated that 65 to 85 percent of unseasoned childrens viewing is with family members, where much than half viewing with their parents. (Van Evra 1998) But on the other hand, some passel go to misuse the media as a way to get out of family crisis.This could be checkn normally among teenagers and teenage children where they turn to the media to avoid interaction between family members, especially their parents. It is indeed true that parents are the main contributors towards how their children be chip in. Nevertheless(prenominal), it also c ould not be denied that the media is also one of the major influences of this matter as well. Nowadays, the new(a)er generations are more advanced, in terms of how they repressk and act. It is due to the reason that they are too exposed to the media contents visualized in films and unison videos.The progenyer children as well as teenagers closelyly, imitate these behaviours and adapt them to their everyday life. For use, if they were to see a scene where a child talks back to their parent, the child allow for tend to do the same thing to their own parent. Other than that, due to work load and inconsistent working hours, parents tend to use the media as a way to keep their children occupied. They entrust leave their children glued in look of the television or play station while they are away, whether for work or leisure.According to a recent study in the US, watching television often replaces the time for doing homework, playing and reading which is crucial in cr ingest cl oser bonds between a parent and child. This influences the child to become addicted to the media, and they will forever be attached to it. Due to this matter, relationships between their parents will be reduced. Therefore, we could vie that relationships between a parent and child can be influenced by the media. 2. 2 Diabetes and Obesity It is agreeable that the medias main quality is to inform and educate its viewing audience on latest events happening around the world.Another main part of the media is to act as a medium for advertisers to advertise their products. Advertisements can be gained from different types of media. For instance we have newspapers, magazines, internet, radio and the most common medium which is the television. Fast food companies advertise their products often to attract viewers to buy them. It is true that advertising sells, but it may affect impressionable youngsters and self-conscious adolescents. An online survey showed that an single(a) watching t elevision for 2 hours per day would have seen a total of 20,000 food advertisements in incisively one year.The most commonly showed commercials are food containing graduate(prenominal) sugar and plenteous, which is known to be spartan to the human trunk. Without even noticing, the media is supporting the food industry which is contribute towards a significant effect on future line of works involving weight issues. Besides that, children in particular are cosmos exposed to the media without any enatic guidance. Parents are letting their children having television sets in their bedroom, which is not a good thing as this promotes sick habits, such as instruct while watching television.A recent online study showed that children who have televisions in their bedroom are more in all probability to have weight problems, in this solecism obesity and diabetes than those who do not have televisions in their room. From that online research, the statistics showed that 27. 3% of ch ildren with a television in their room are overweight, which is high compared with 17. 7% of children who do not have a television in their bedroom. Therefore, it is also arguable that the media could influence the occurrences of diabetes and obesity. 2. 3 AnorexiaThrough out the decades, our definition towards beauty has been altered dramatically. We no longer value multitude from all shapes, sizes and skin colour. The underlying cause is the portrayal of beauty touchstones in the media in this generation. One of the management on beauty standards is body image. In order to be accepted, you have to be thin or else there is no place for you in Hollywood or the world of modeling. These beauty standards set by the mass media has impacted women and young teenage girls especially to aspire to be as stick thin as celebrities in the media.Examples of stick thin celebrities are Nicole Kidman, Keira Knightley and Victoria Beckham. These days it is difficult to flip by means of a magazin e or watch television without feeling notional about ones body. The medias portrayal of stick thin beauties has attributed to many young teenage girls and women developing a eating disorder. One of the eating disorder is anorexia. Anorexia is an eating disorder associated with women and young teenage girls to drive themselves to near starving in order to be thin. Even though they are thin, they still see themselves as fat and drive themselves further by not eating or barely eating.In short, they have highly-developed a fear for food and a fear for getting fat. The influence of media is on our daily lives, so often we are not aware how it is affecting us. Celebrities being the main focus of the media, how they portray themselves will indirectly influence their viewers especially young girls who are not old enough to answer sound fancys. In the television series, Ally Mcbeal, apparently the shows star refused to eat so that she could keep up with the thinness of her co-stars such as Lucy Liu, Courtney Thorne-Smith and Portia De Rossi.These little girls will grow up persuasion that thin is in after watching shows that con do unhealthy body image. That is when they will most believably have a tendency to develop an eating disorder such as anorexia. Related statistics by the National Eating Diorder Association indicates that 40-60% of high tame girls are on diet, 30-40% of junior high school children are concerned about their weight and 40% of 9 year olds have dieted. Lately the influence of celebrities such as Keira Knightly, Nicole Richie and Kate Moss with emaciated stick-thin bodies have inspired young girls and women alike to emulate their body type. vagabond it simply, the extreme exposure of celebrities with size 2 or less figures has made women and little girls unhappy or dissatisfied with their body image. However, parental influence can also plays an important part in contributing to a childs idea of an ideal weight or size. Mass media may be bombar ding young minds with chimerical standards of beauty, but it is a parents job to educate the child from young to know what is healthy and what isnt. If a parent is constantly dieting and complaining about unhappy body image, then a child will more probable be vulnerable to developing an eating disorder such as anorexia.Anorexia is a very serious mental illness as it has caused many deaths in women and teenage girls because of their refusal to eat. A study by the National Eating Disoder Association indicates that 5-20% of those with anorexia nervosa will event complications associated with the disorder such as kidney failure and heart problems. This means that among all the mental disorders, anorexia has the highest mortality rate. Their minds have been conditioned so badly to think that by eating the slightest bit that they will get fat.Their bodies helpless of nutrients, fat and minerals can cause them to die unless they get treatment in time. Prevention can stay fresh lives b y encouraging healthy, veridicalistic attitudes towards weight and diet. 2. 4 Violence Lets face it, the media is depart, any(prenominal) is being done on television is being emulated by the public. For example fashion trends, smoking habits, riot drinking and premarital sex. But what happens when violence as seen on television is being seen as the way to solve problems? Violence these days is on the rise. People think it is alright to solve problems using violence.For example solve a feud by firing fire arms at each, beat up someone for not giving money, or blowing up a public facility. These cases especially involve young adolescents who spend too much time viewing violence on television and video games. The problem with violence in real life is that one cannot escape getting offend from a cutthroat action. Most television dramas portray reference works still end up alive or not hurt at all during a round firing bullets at each or that a character can survive a major bomb b last in a building by some stroke of luck.It is unrealistic that someone get up on his feet with just a hardly a(prenominal) bruises after being bashed up by a bunch of gangsters. That is what has been aired on television time after time. For example, the latest popular drama TV series Heroes and Smallville show unrealistic events such as rising from the dead multiple times after being killed many times. The shows character flying into the slash might make children under 6 think that flying is possible as in the case of a boy who thought he could be Superman flew out the window and died.It is also unrealistic that people can develop supernatural powers by being infected by alien meteorites or through gene mutation. However, most viewers who are children and teenagers might not have good judgment to know that violence cant solve anything would emulate their actions on television in real life. The case of two teenage boys who shot dead 13 people in a columbine High School were fans of the highly popular video game DOOM. DOOM is a very highly carmine video game where players go around building tiers to shoot characters in the video game.Analysts meditate that part of the killers problem may have desensitization due to the vast meter of time spent on video games, music and vidoes filled with violent imagery. Even violent music lyrics have been shown to instil violent thoughts and emotions in a person. A research conducted by vernal Scientist revealed that children who list to violent music lyrics all the time were more likely to make aggressive association with run-in like animal, rock and stick. This is especially so with the availability of downloading softwares, whereby anyone can download violent songs and listen to it in a portable device such MP3, MP4 and Ipod anytime.Violent messages will constantly be bombarding their heads and more likely bringing out violent actions in chidren and teenagers. According to a survey carried out by American Academy o f Pediatrics ( AAP ), studies have shown that excessive exposure to violent imagery in the mass media increases the likely hood of a child committing acts of violence. Base on statistics, nearly 2 out of 3 TV programs contain violent acts, averaging 6 violent acts per hour. An average child would have seen 10,000 violent acts per year by just watching 2 hours of cartoons a day.Teens who watch more than 1 hour of TV a day are four times more likely compared to other kids to commit violent acts. A typical kid who enters middle school would have seen 8000 murders and 10,000 more acts of violence aired on television. In another study, researchers found that by cutting down television and video game consumption to less than an hour a day decreases verbal aggression by 50% and physical aggression by 40%. This is very serious as violence is the chartering cause of death for children, adolescents and young adults which is a higher cause compared to diseases, cancer or congenital disorder.I n the past, violence was seen as a way to solve disputes as it was important to determine the survival of the fittest. However this media-exposed generation has been influenced to think that violence is cool and acceptable. We mustiness remember that this is the real world, people can get injured and dont heal miraculously or wake up from the dead. Destruction and chaos are the result of despicable violent acts committed by people. 2. 5 Racial and Ethnic Discrimination The media is so much part of young peoples lives these days that it is impossible to not base life and make judgments by equivalence to the media.Media influence is so prevalent that when we look at a race with tend to stereotype them to what is being portrayed in the media. If are not careful, we will be growing up with a qualify mind by thinking everything the media says is true. For example, minorities such as the blacks and Latinos are always portrayed as the bad guys. When we meet one in real life, we tend to immediately shun them thinking they are not good people as seen on television. Another reason media influence has caused discrimination among certain races and pagan groups is that the minorities are seldom rove as the lead character.Almost always they are second to the lead character, the victim, the bad guy or the outset to die in the movies and television drama. Caucasians are mostly cast as the lead actor or actresses whether they are distress, out to save the world or jumper lead a normal family life. This is a bad influence to the young generation who are exposed to the media 24/7 thinking that Caucasians or Americans will always be the superior person in power, never the minority. Discrimination among certain races and ethnic groups due to media influence has caused us to belief that Caucasian looks are all that.Media influence has caused us to believe that fair, big eyes, sharp noses and high cheek bones are standard beauties of today. We have ignored other qualities of other races to be deem as beautiful. These include people of colour, people with slit eyes, people with the big lips which is an attribute among the blacks and so on. Hardly do you see an African fair sex or man donning the covers of magazines. On the contrary, it is history that has influenced the media to portray a certain race or glossiness in a discriminated way. The blacks were brought to America as slaves in the olden days.Most cab drivers in New York are Indians. The Chinese culture believes that women cannot be independent and Indonesians in Malaysia are mainly maids and construction labourers. So, what the media has done is simply highlighting real life situations and portraying them as they are. Hence, a local movie would most likely portray the maid of a family as an Indonesian for this is common in Malaysian society. Therefore, we cannot argue the fact that it is the people who have instead influenced the media. In conclusion, media can influence peoples beliefs of a c ertain race or culture.However, we must not forget that it is peoples beliefs in the first place that has influenced the media to portray them in a certain way. This cycle can only stop if we change our own beliefs to influence the media on race and culture. 3. 0 The Media Does Influence a Persons Health The mass media is a very powerful tool. It can shape our beliefs, influence our perspective and distort our views on anything and everything. In addition to that also, our state of health could easily be influenced by the mass media. We should always take extra precaution and note that the people ehind the media are just out to make big bucks, where they will portray whatever it is they want you to see and believe so that you will be obsessed with their product. Therefore, we must instill in children from young to always create a filter in their minds to differentiate right from wrong whenever they are exposed to the media. Although media influence is strong, with parental guide and the right education, it can make all the difference in raising the next generation to make sound judgments about the contents in the media.Individuals should be exposed on the harms that media can cause, in this case towards our health in order to come back a better future.

A Cristmas Carrol Essay Example for Free

A Cristmas Carrol turn outAfter visiting the Cornish tin mines in 1842 Charles Dickens wrote A Christmas Carol during the industrial revolution. The industrial revolution made a big change in peoples life because this was the introduction into machines in the workplace. In the tight-laced times there were lots of unworthy and thick people, but the rich didnt talk to the poor and saw them as worthless slaves and did not talk to them. A Christmas Carol was aimed to teach the rich in 1842 a lesson people are more important than money. Dickens knew what it was standardised to be poor as he lived in poverty as a child.In A Christmas Carol the main timbre is Ebenezer niggard, he is the meanest, most self-centred man in London, dickens describes his personality The c out of date within him froze his old features, nipped his pointed nose, made his eyes red, his thin lips blue this gives the impression that barbarian has no warmth and will forever and a day be lonely. The key words that show this are The cold within him. This makes the reader feel scrooge is old, frozen and has no love at all. Dickens wanted scrooge to represent the worst of the rich in 1842, he wanted to change there ways.Scrooges looks reflect his personality, scrooge is unfriendly to e trulyone even his family and employees like his book-keeper Bob Cratchit. The way scrooge lives also reflects his personality Dickens shows this by using personification They were a gloomy suite of rooms, in a lowering pile of building up a yard, where it had so little business to be, that one could scarcely help fancying it must have run there when it was a young house, playing at hide-and-seek with other houses, and forgotten the way out over again. This reflects the opposite of scrooges childhood and is stuck just like scrooge.The key words that show this are forgotten the way out again this makes the reader feel that scrooge is lost and so is the house. The people in dickens time were very relig ious, they believed in heaven and hell, angles and touch sensations. This would have shocked them. The ghost of scrooges old work partner Jacob Marly visits scrooge to warn him that he with have three spirits visit him. Scrooge is visited by the three ghosts of Christmas. The ghost of Christmas past, present and yet to come. The ghost of Christmas past visits scrooge first and shows him shadows of his childhood.Scrooge loves money more than people, he lost his girlfriend because of this He carried his own low temperature always about with him he iced his office in the dog days this shows that scrooge wants to be isolated. The keywords that show this are He carried his own low temperature always about with him this makes the reader feel sorry for scrooge but also that he pushed her away and immediately he regrets it. Dickens wanted the reader to learn about childhood in the Victorian times and how the rich always seamed to look down on them.

To Kill a Mockingbird Moral Essay Example for Free

To gobble up a Mockingbird Moral EssayThe depth behind this novel is too see how observe has progressed throughout the course of two years. Slowly alone surely, she realizes the life lessons that have been waiting for her all along. She does this with the inspection and repair of her family and her community. One man importantly sticks out the most, and his name is Arthur Radley, but Scout and the children like to call him Boo. lee side incorporated Mr. Radley to really show Scout the important lessons of life through the experiences and the encounters she faces with him, while also back up her grow into maturity. In the beginning, Atticus says You neer really understand a soul until you consider subjects from his vizor of view until you climb into his skin and walk around in it. (Lee 30). Boo Radley protagonists Scout realize the lesson her start out is trying to teach her in a copious amount of ways. First off, the children believe that Boo Radley is the child-eatin g monster, when in reality he is not. He turns out to be quite the opposite to Scouts suprise. Boo does this by passing the pennies and bubblegum in the hollow of the tree for Scout and Jem as a gift, til now not revealing that it was him. Also, when Scout, Jem, and dill weed all try to peep into the Radley house, Jem gets his pants stuck on the fence and Boo sews them back up for him.Surprised, yet still weary of Boo, Scout still hasnt completely walked around in Boos skin for her to see what a good person he is yet. When Miss Maudies house catches on fire that cold night, Boo comes up behind Scout and puts a blanket on her. Scout in fear pays no c at oncern to the blanket and runs away. Even though Scout doesnt recognize the kind acts that Boo is paying her, all these things help her realize the lessons of the novel at the end. If it werent for Boo and his encounters with Scout, she wouldnt understand the meaning of stepping into someone else shoes, and seeing things from thei r point of view.The siemens lesson that Boo helps teach Scout is the meaning of a mockingbird, and how a mockingbird female genital organ be the temper and heart of a person. Mockingbirds are the only birds that Jem and Scout arent allowed to shoot with the rifle by Atticuss words because it is a sin to obscure a mockingbird. Miss Maudie explains this later by saying Mockingbirds dont do one thing but accomplish music for us to enjoy. They dont eat up peoples gardens, dont nest in corncribs, they dont do but one thing but sing their hearts out for us. Thats why its a sin to kill a mockingbird. (Lee 10). This correlates to when Bob Ewell tries to murder Jem and Scout, until Boo saves them and winds up killing Mr. Ewell himself.Later, the Sheiff explains that he does not pauperization to make Boo out to be a hero or publicize him, so they use a cover story instead. The Sheriff knew this would be a bad idea because he is such a recluse, and doesnt want him to have to justify hims elf to the public and face ridicule. Atticus explains this to Scout, and she says she understands because it would be like shooting a mockingbird. At this point the maturity is shown and she has just applied one of the lessons, thanks to Boo Radley. She realizes that Boo has never in reality harmed someone (opposite to the rumors) and has done nothing but looked out for her. She now realizes that people can be mockingbirds too.At the very end of the novel, when Scout walks Boo home across the street, she is standing on his porch. She remembers what her father verbalize about standing in someone elses shoes and she says Just standing on the Radley porch was enough. (Lee 31). From his perspective she can see the town and her house right across the street from it. She realizes how he protected them and watched out for them. If it wasnt for Boo, she wouldve never started looking through the grown-up perspective. The lessons that Atticus was trying to teach her wouldnt have been applie d, and Scout wouldnt know how a person could symbolize a mockingbird. She says to Atticus he was real nice and Atticus replies Most people are, Scout, once you finally see them. (Lee 31).Works Cited PageTo Kill a Mockingbird. Goodreads. N.p., n.d. Web. 06 Feb. 2013.To Kill a Mockingbird count Guide Essays. To Kill a Mockingbird Study Guide Literature Essays. N.p., 1999. Web. 06 Feb. 2013.To Kill a Mockingbird. Goodreads. N.p., n.d. Web. 06 Feb. 2013

Spectrophotometer Essay Example for Free

Spectrophotometer EssaySpectrophotometry in chemistry is a quantitative measure of the reflection or transmission of material properties as a function of wavelength. It is more specialized than the term electromagnetic spectrum analysis which is general in that spectrophotometry deals with near-ultraviolet, visible light, and near-infr ared, but doesnt cover the techniques of time-resolved spectroscopic . Spectrophotometer is used in Spectrophotometry. A spectrophotometer is a photometer that measures the intensity as a function of the wavelength of the light source.Important features of spectrophotometers are elongate range of ducking or reflectance measurement phantasmal and bandwidth. A spectrophotometer is used car parkly for the transmission measurement or roots reflectance, opaque solids or transparent, much(prenominal) as gases, or polished glass. However they support be designed to measure the diffusivity of any of the listed light ranges that which cover around 2 00nm 2500nm using different calibrations and realises. Calibrations are needed on the machine, within these ranges of light, using standards which vary in type depending on the wavelength of the photometric purpose.An representative for spectrophotometry experiment is used is the determination of the solution equilibrium constant. A specific chemical reaction in a solution may occur in a reverse and forward direction where products scupper down into reactants and reactants form products. At some trader, this chemical reaction will reach a point of balance called an equilibrium point. In order to determine the respective concentrations of products and reactants at this point, the light transmittance of the solution can be tested using spectrophotometry.The amount of light that passes through the solution the concentration of sealed chemicals is indicative that do not allow light to pass through. The use of spectrophotometers spans various scientific fields, such as materials s cience, physics, biochemistry, molecular biology , and chemistry. They are widely used in many industries including semiconductors, laser and ocular manufacturing, printing and forensic examination, and as well in laboratories for the chemical wedge shapestances study. Ultimately, a spectrophotometer is able to determine, depending on the control or calibration, what substances are present in a target and exactly how much through calculations of find wavelengths.IR Spectroscopy Infrared spectroscopy (IR spectroscopy) is the spectroscopy that deals with the infrared region of the electromagnetic spectrum that is light with a longer wavelength and lower oftenness than visible light. It covers a range of techniques, mostly based on absorption spectroscopy. As with all spectroscopic techniques, it can be used to identify and study chemicals. A common laboratory instrument that uses this technique is a Fourier transform infrared (FTIR) spectrometer. The infrared portion of the elect romagnetic spectrum is usually divided into three regions the near-, mid(prenominal)- and far- infrared, named for their relation to the visible spectrum.The higher- verve near-IR, approximately 140004000 cm1 (0.82.5 m wavelength) can crusade overtone or harmonic vibrations. The mid-infrared, approximately 4000400 cm1 (2.525 m) may be used to study the fundamental vibrations and associated rotational-vibrational structure. The far-infrared, approximately 40010 cm1 (251000 m), hypocrisy adjacent to the microwave region, has low energy and may be used for rotational spectroscopy. The names and classifications of these sub regions are conventions, and are only loosely based on the relative molecular or electromagnetic properties.Types There are two basic types of infrared spectrometers. Fourier transform infrared (FTIR) spectrometers are single-beam instruments that use an interferometer to fiesta a sample with infrared light and measure the intensity of the infrared light not imp risoned by the sample. The application of a Fourier transform converts the resulting time domain digital signal into a frequency domain digital signal. Dispersive infrared spectrometers use visible lasers, a grating, and charged coupled devices (CCDs) to get wind data. The laser acts as a light source and irradiates the sample. Most of the radiation scatters elastically at the same energy as the incoming laser radiation. A small amount, approximately one photon in a one million million million (0.00001%), scatters from the sample at a wavelength shifted slightly from the original wavelength. Techniques* Fourier transforms infrared spectroscopy FTIR redirects here. FTIR may also imply to frustrated total internal reflection. Fourier transform infrared spectroscopy (FTIR) is a technique which is used to rule an infrared spectrum of absorption, emission, photoconductivity or Raman scattering of a solid, liquid or gas. An FTIR spectrometer simultaneously collects spectral data in a wide spectral range. This confers a significant advantage over a dispersive spectrometer which measures intensity over a narrow range of wavelengths at a time. FTIR has make dispersive infrared spectrometers all but obsolete (except sometimes in the near infrared), opening up new applications of infrared spectroscopy. The term Fourier transform infrared spectroscopy originates from the fact that a Fourier transform (a numeral process) is required to convert the raw data into the actual spectrum. * Near IR spectroscopyNear-infrared spectroscopy (NIRS) is a spectroscopic method that uses the near-infrared region of the electromagnetic spectrum (from about 800 nm to 2500 nm). Typical applications include pharmaceutical, medical diagnostics (including blood sugar and pulse oximetry), food and agrochemical quality control, and combustion enquiry, as well as research in functional neuroimaging, sports medicine science, elite sports training, ergonomics, rehabilitation, neonatal research , brainiac computer interface, urology (bladder contraction) and neurology (neurovascular coupling). schemeNear-infraredspectroscopy is based on molecular overtone and combination vibrations. Such transitions are forbidden by the pickaxe rules of quantum mechanics. As a result, the molar absorptivity in the near IR region is typically quite a small. One advantage is that NIR can typically penetrate much farther into a sample than mid infrared radiation. Near-infrared spectroscopy is, therefore, not a particularly sensitive technique, but it can be rattling useful in probing bulk material with little or no sample preparation.The molecular overtone and combination bands seen in the near IR are typically very broad, leading to mixed spectra it can be difficult to assign specific features to specific chemical components. Multivariate (multiple variables) calibration techniques (e.g., principal components analysis, partial least squares, or artificial neural networks) are often emp loyed to extract the desire chemical information. Careful development of a set of calibration samples and application of multivariate calibration techniques is of the essence(p) for near-infrared analytical methods. ApplicationsThe primary application of NIRS to the human body uses the fact that the transmission and absorption of NIR light in human body tissues contains information about hemoglobin concentration changes. When a specific area of the brain is activated, the localized blood volume in that area changes quickly. Optical imaging can measure the mending and activity of specific regions of the brain by continuously monitoring blood hemoglobin levels through the determination of optical absorption coefficients. Typical applications of NIR spectroscopy include the analysis of foodstuffs, pharmaceuticals, combustion products and a major get-go of astronomical spectroscopy.

The international market of Babybjorn Essay Example for Free

The planetary market of Babybjorn EssayIn this session, I lead briefly analyze the planetary market of Babybjorn.To begin with, I am gonna show you the raw material financial situation of Babybjorns international markets. According to Babybjorns financial report 2013, the biggest markets are Europe and North America, while Asia enjoys the fastest growth. other areas also show noble growth rate, despite smaller market share.Then I will test the market growth situation of baby-specific products. The first table is illustrating market size, while the second is on market growth. According to the tables, Western Europe, Asia, Latin America and North America have relatively orotund market size, among which Latin America and Asia witness the rapidest compound annual growth rate.Furthermore, according to Interconnection consulting, Babybjorn is henpecked with baby carriers. For instance, in the US, Babybjorn owns about 30 percent of the baby carrier market. Therefore, it is appro priate to suppose Babybjorn enjoys high market share within this specific market.So, when considering all the information above into the BCG Matrix, we achieve a basic classification of the international markets. Asia is the star region, while Europe and North America are the cash frighten area. Latin America, Australasia, Middle East and Africa are still question Marks with potential.ReferencesEuromonitor International, 2014. Beauty and Personal guardianship Euromonitor from trade sources national statistics online Available through University of St Andrews Library Accessed 24 October 2014.Interconnection Consulting, 2011. Baby Products food market get Well from Global Economic Meltdown. online Available atAccessed 24 October 2014.Jakobson, 2013. Babybjorn AB Arsredovisning 2012-2013, Babybjorn AB Org. nr.Tiwari, R., 2014. Global Market for Stroller, Childrens Car Safety Seat Cribs (Durable Juvenile Products) Forecast to 2018. online Available at Accessed 24 October 2014.

Natural Disaster and the Retail Business Owner Essay Example for Free

Natural misadventure and the Retail Business Owner Essay hazard and the Retail Business Owner Natural Disaster and the Business Owner People make difficult finales in demarcation everyday. People that make these decisions require to stand by them. The situation in this assignment, speaking of hurricane Katrina, I have mixed feelings on the business owner Brian decision. From a person on the outside looking in perspective, I felt he was wrong for raising the prices of the hotel rooms. But in reality, I had to put myself in the shoes of the business owner. In this situation I believe Brian should not give Lillys job back.It was Lillys decision to resign her job because she felt that Brian choice to raise the prices was wrong. Due to Brian being the owner of the motel it was his prerogative to raise the rates. Lilly told Brian if he was going to raise the rates then she would disown. I think Brians response by presentment her by telling her to do what you have to do was more than fair. I felt Lily disrespected Brian telling him she quit and hanging up on him. That helps lose my decision to not give her job back. Also, what happens when Brian makes a decision she doesnt like? What says she wont react and quit again?If I understand these wrong correctly, I fell Lily falls under Deontology. She spoke her mind because it her decisions to do so and it was her right to do so and it was not for the greater good. I believe Brian falls in the category of Deontological Ethics as well. It was his right to raise the rates of his motel rooms. It was also his right to le Lilly go if she didnt agree with his decision. Hurricane Katrina was a perfect opportunity to make money of a natural disaster. Many businesses took the opportunity to raise prices to simoleons of natural disasters. The decisions to profit off natural disaster are not happiness based.These higher prices provide affect the hurricane victims. If Brians decision was to lower rates to accommodate hu rricane victims, he would be bombarded with customers and most likely lose money. This would cause unhappiness to the business owner and happiness to the customer. I believe Lilly did not support her decision because if she did she would have not reapplied for the job. Brian did raise the rates regardless of Lilys argument and threat to quit. So why did she quit if she was going to try to get her job back. References https//cdad. trident. edu/CourseHomeModule. aspx? course=17ampterm=110ampmodule=1amp paginate=bkg

Unilever SWOT and PESTLE analysis

Unilever SWOT and po to a lower place analysisCompany ground and mission statement Unilever is a global society that flush toilet trace its origins to 1929, when a merger amongst a Dutch margarine manufacturer and a British soap maker was negotiated (Jones, 2002). Given the unambiguous sectors in which the two organisations were located, the merger was considered almostwhat of a curiosity (Jones, 2002, online), but it set the stage for a multinational corporation producing a wide portfolio of goods. Some of the worlds most recognised brands atomic number 18 drawd by the political party, including Surf, Lipton, Dove, Lynx, Magnum and Hellmanns. Today, Unilever is one of Europes largest companies, and in impairment of sales, it is the third-largest consumer goods unwavering in the world, riper near and Procter and Gamble (Thain and Bradley, 2014). The corporation has been floated twice, and is a constituent of the FTSE 100 Index and the AEX Index. The stated hold of t he gild is to domiciliate people the world over with fruits that be good for them and good for others (Unilever, 2014, online). Strategic Audit A strategic audit comprises a systematic and comprehensive evaluation of a companys business environs and internal assets. There be two come upon elements to the audit the outside(a) environment and the internal environment. The external environment identifies issues concerned with customers and competition, and examines the cordial, economic, technological, environmental policy-making and legal elements refering the business. A typical tool used at this stage is the PESTLE analysis. The internal analysis focuses on the resources the company possesses, such as the product distribution, product portfolio, sales and profit margins. A typical tool used at this stage is the SWOT analysis, in which the strengths and weaknesses, and the advantages and disadvantages of a company compared to its competitors are listed. Below, these tool s are in turn applied to Unilever. The External EnvironmentPESTLE analysis The PESTLE framework below analyses the political, economic, social, technological, legal and environmental dynamics of the environment in which Unilever operates. policy-making Unilever is co-headquartered in London and Amsterdam. Both the Dutch and the British political systems are in a duration of flux. The British government currently comprises the first coalition government in the post-war period, with another expected after the General Election in 2015 (Taylor-Gooby and Stoker, 2011), while in the Netherlands, coalitions are standard. Such governmental frameworks read all-important(prenominal) implications for the conduct of business, for thither tend to be policy ebbs and flows over short periods of time. For instance, in the Netherlands, the rate of harbor Added Tax ( value-added tax) for businesses has changed three times since 2010 (Wolf, 2014). Both the United Kingdom and the Netherlands are original members of the European center (EU) which facilitates trade among member states by the harmonisation of certain rules relating to business and the removal of trade barriers. There is roughly political impetus in both countries, however to leave the EU. For instance, in 2012, the prime minister of the Netherlands, lolly Rutte, curseened to pull the country out of the Eurozone as a means of easing the local Dutch economy (Dutch newlys, 2014), while in the UK there is a lobby for a referendum on EU membership. Exiting the EU would have massive implications for a co-headquartered business like Unilever. For this reason, Unilever has been vocal about its preference for both countries to catch ones breath in the fusion (The Guardian, 2014). There is growing political unrest in the Middle due east, and while Unilever does not currently operate there, 53 per cent of its business comes from developing markets (Unilever, 2014), and globalisation means that it may not be s hielded from the effects of conflict and instability overseas. For example, in 2012, oil prices reached unprecedented levels (Smith, 2014). This is a count of concern for the company because it straight off impacts on transportation costs. Economic Shoppers in Europe are settle down suffering from the effects of the longest and deepest recession in the post-war period. Data from Eurostat shows that category consumption fell drastically across Europe following the recession, and while there has been some recovery in recent years, household consumption is still not back to its pre-2008 level (Gerstberger and Yaneva, 2013). In addition, unemployment has risen and wages have stagnated in several of the economies in which Unilever supplies consumers. Low household consumption, mellowed unemployment and blow overing wages bring about drops in consumer demand which adversely affect manufacturers like Unilever. During recessions, households tend to cut back on non-essentials, which fo rce impact some parts of the companys product portfolio. art object the West has suffered from the financial crisis, economies in other areas, such as Latin America and China, are booming, providing considerable opportunities for the company. For instance, in 2013, sales of the companys products to emerging markets grew by 8.7 per cent (The Guardian, 2014). kind Life expectancy has been increasing over time in wealthy nations. For instance, in the UK in 1980, flavor expectancy stood at 70.4 years for men and 79.8 for women. By 2010, it had increased to 79.3 years and 83.6 years, respectively for men and women (Blossfeld, Buchholz, and Kurz, 2011). At the same time, the fertility rate has been falling over time. The increase in life expectancy and a below replacement fertility rate coupled with the maturation of the questionable baby boom generation (those born between 1946 and 1965) are accelerating population ageing. The UK government has estimated that the proportion of the population aged 30 and under is set to fall, while the proportion aged 60 and above pull up stakes increase. By 2034, it is estimated that 23 per cent of the British population slump on be aged 65, while undecomposed 18 per cent will be aged 16 or below (Office for National Statistics, 2009). There are important ramifications of the ageing population for businesses like Unilever. Firstly, there are likely to be changes in the structure of demand in future. Older people have unique needs and desires that will need to be met by Unilever. For instance, there is a greater demand for frozen ready meals by older people (Ahlgren, Gustafsson and Hall, 2004) which will directly impact Unilevers Sara Lee brand. Secondly, there may be labour shortages in the future. Expanding businesses like Unilever will need to respond to this by encouraging workers to work longer or recruiting migrant workers (Maestas and Zissimopoulos, 2010) As a direct result of some high profile public campaigns, p eople are becoming to a greater extent health and ethically conscious. This has led to an increase in demand for ethically produced and healthy products and heightened concern regarding genetically modified goods. This trend has already had a direct impact on Unilevers product portfolio, with sales of two of its margarine brands (I Cant Believe its Not Butter and Flora) seemingly in free-fall (The Guardian, 2014) technological Increasingly, consumers, particularly younger individuals, utilise social media, retailing websites and mobile forms of communication to connect with retailers, to discuss with members of their social networks their purchasing decisions, and to review past obtains (Sashi, 2012). This means that consumables companies like Unilever need to harness the Internet and mobile technologies in accessing these customers. For instance, a growing number of companies now include social networking websites such as Facebook and micro-blogging sites like twitter in their p romotion mix as a means of engaging their current consumer base and recruiting current customers. At the same time, constant connectivity makes the exchange environment for consumer products increasingly competitive. The readiness of product price and promotional information, the ability of shoppers to access online stores quickly and the aggregation of online content and offline information all mean that, in the digital age, firms like Unilever moldiness carefully craft their marketing activity (Sashi, 2012). Legal Unilever has a presence in some xcl countries worldwide which means that it must abide by their national laws. The extent of the companys multinational activity means that it must devote considerable resources to scanning the legal eyeshot and ensuring that it responds to changes accordingly. There have been significant legislative changes in the area of people management. For instance, across Europe umpteen countries have enacted anti-discrimination laws which com panies like Unilever must adhere to. In the United Kingdom, under the provisions of the Equality trifle 2010, businesses are not allowed to discriminate against individuals on the basis of factors such as gender, age, disability, religion and ethnicity in their recruitment, selection, preparedness and promotional practices (Hyman, Klarsfeld, Ng, and Haq, 2012). Legal frameworks have also been put in place as a response to the ageing of the population (Maestas and Zissimopoulos, 2010). For instance, the mandatory age of retirement has been re preemptd in both the UK and the Netherlands, which means that Unilever can no longer compel employees to retire once they reach the age of 65. Large companies also must put adequate pension provisions for workers in place under a new British scheme, which has a direct impact on business costs Environmental There is increasing political impetus to respond to environmental degradation, and the onus is on large manufacturers like Unilever to us e fewer resources and produce less waste. In Europe, a major development affecting the company is the establishment of the European Union Emissions Trading System (EU ETS), which was set up in 2005 as part of a concerted and collaborative attempt to reduce coke emissions under the requirements of the Kyoto Protocol. The EU ETS is a system under which polluters emissions are lie in order to pollute more, manufacturers must purchase credits from other polluters. Participation in the EU ETS is mandatory for all large factories and thinkts that produce more than 25 thousand metric tons of carbon dioxide and that use ammonia or petrochemicals (Ellerman, Converey and Perthuis, 2010). The Internal EnvironmentSWOT analysis The second element of a strategic audit is an analysis of the internal mechanisms of the business. This part of the paper uses a SWOT analysis to discern and critically examine the strengths, weaknesses, opportunities and threats facing Unilever Strengths The size of the company is its major strength. Unilever manufactures more than 400 brands which it sells to some 190 countries (Unilever, 2014, the Guardian, 2014). In addition, it employs over 167,000 people and expends 928 million euros on investigate and development annually (Unilever, 2013). In terms of performance, the company has bucked recent economic trends. In 2013, the company reported profit growth of 9 per cent over the previous year, reporting a net profit of 4.4 billion. In addition, global sales grew by over 4 per cent that year, with sales to emerging economies growing by 8.7 per cent (the Guardian, 2014). As strong as its sheer size, a major source of strength for Unilever is its longevity and brand recognition. The company has been in existence since 1929 and is the worlds oldest multinational enterprise (Thain and Bradley, 2014) Another strength of the company is its geographical spread. impertinent some consumable manufacturers, which are headquartered in just one count ry and found on just one public index, Unilever has headquarters in two countries, is floated on two indexes and is secondarily floated on the New York Stock Exchange. Another of the companys strength is its human capital. Human capital is the volume of skills, knowledge, let and competencies embodied in individuals that staff and run the business. This is important for there is a good deal of experiential research that links high levels of human capital with firm performance (Huselid, Jackson and Schuler, 1997). The companys chief executive officer, Paul Polman, who held senior positions at both of the companys major competitors, Nestle and Procter and Gamble, has been termed a rainmaker that has interpreted the company from strength to strength (The wire, 2014). On taking the reins in 2009, Polman set out a plan to double the size of the business, to double sales to 80 billion and to boost efforts at environmentalism and sustainability. Weaknesses Some analysts have argued tha t the companys broad product portfolio is a source of weakness (the Guardian, 2014). The firm produces goods in four broad product categories cleaning agents, food, personal care products and beverages. It is argued that such a broad portfolio can proceed the business from focalisation its marketing efforts appropriately (Putsis and Bayus, 2001). Thus, in order to consolidate its activities, the company may need to divest some brands or product ranges in the future. Indeed, the company already seems to be taking steps in this regard, selling popular brands Peparami, Slim-Fast, Ragu and Bertolli in 2014 (The Telegraph, 2014). In addition, most of brands produced by the company are multinational brands which may prevent them from being tailored to the needs of local markets. A further weakness of the product line concerns the prices offered to consumers. The prices of Unilever brands are generally higher than those of its competitors (Thain and Bradley, 2014). The company has apo logizeed that prices are high to represent the quality of the goods, while analysts have attributed the high prices to the enormous amount the company spends on research and development and its massive marketing budget (Thain and Bradley, 2014). In 2010 alone, Unilever spent 6 billion euros on advertising, and today, the company is one of the worlds largest purchasers of advertising media (The Telegraph, 2011). Threats The company is facing a number of threats, particularly from competitors, the market and consumers. Firstly, while Unilevers broad product portfolio might be conceived as unusual, it is not unique in this respect. Procter and Gamble and Nestle have very confusable business models and product lines (Thain and Bradley, 2014). Indeed, in terms of sales, Unilever is outperformed by both of these competitors. A large proportion of Unilevers products are premium brands stationed at consumers with relatively high levels of disposable income. This might be considered a th reat in the context of the current economic downturn. Increased financial uncertainty might lead households to move away from these brands to own-brand and lower value products, negatively affecting both net sales and sales margins. nutrition prices have risen substantially worldwide (Headey and Fan, 2008). This represents a significant threat to the company because it must pass the cost of food inflation to customers in order to maintain current profit margins. This might explain why the firms CEO is starting to consider refocusing the company strategy on alternative product lines, such as sundries or hard lines (The Guardian, 2014) Although the company has a stated aim to double its sales levels, analysts have noted that the company is still far short of accomplishing that aim. As the Telegraph (2014, online) notes, the acquisitions of TRESemm shampoo maker Alberto Culver and Radox bath foam have added almost 3bn in turnoverHowever, these deals have scarcely moved the needle a nd Unilever is still sitting on a big pile of cash. With growth backwardness in emerging markets where 60pc of the groups sales are generated, investors may start pushing for Unilevers leader to be a bit bolder if he is to reach his ambitious 80bn sales goal. In the context of the recent economic downturn, there have been some demergers and sell-offs in some of the sectors in which Unilever operates. While in some cases this has proven to be an opportunity for the company (for instance, the firm has recently been able to purchase top hair care brand TRESemm), it also poses a threat should any of these product lines fall into the hands of its competitors. For instance, the 2008 purchase of shaving brand Gillette by Procter and Gamble immediately made it the biggest company in mens personal care (The Telegraph, 2014) An increased social ethic and concern for the environment among consumers should also be considered a threat to the company. In Japan, Thailand and particularly in Ind ia, Unilever has attracted heavy criticism for the manufacture of so-called fairness products. These are products that are typically aimed at women and used for lightening the skin. While such brands are a major source of income for the company allegedly, one skin lightening agent produced by the company, honorable and Lovely, is used by 80 per cent of the population of Bangladesh (Unilever Bangladesh, 2014) the company has also come under blow for promoting Westernised standards of beauty. In Thailand, an advert for one of the companys fairness creams was withdrawn from media outlets after widespread trounce because it correlated white skin and high levels of intelligence (The Guardian, 2014). Opportunities Social media offers considerable opportunities to Unilever, particularly given its aim to reduce its advertising expenditure (The Telegraph, 2014). Social media sites are increasingly used by companies to update consumers on new products, to offer discounts and special prom otions, and to invite consumers to special events that are either held online or physically (Sashi, 2012). Unilever may be able to capitalise on this trend either by means of corporate accounts or through brand accounts. There are considerable opportunities to the company through its extensive research and development efforts. Unilever has research facilities in England, Shanghai, Bangalore, New Jersey and Connecticut, which are working continually to develop new product lines and enlarge existing ones. Through this investment the company is able to regularly introducing new brands or reintroduce redesigned brands to the market. consequence Unilever is a unique company. The firm is dual listed, co-headquartered in two of Europes wealthiest cities and it offers the market a vast and very broad range of products. This strategic audit has shown that while the company is operating in a turbulent business environment, it is managing to perform well, both in terms of sales and growth. Despite the companys strengths, there are some external threats posed by market developments, customer attitudes and the actions of its key competitors. The company leadership will need to monitor these aspects if Unilever is to meet its objective to become the largest consumables multinational company in the world. References Ahlgren, M., Gustafsson, I. B., Hall, G. (2004). Attitudes and beliefs directed towards ready-meal consumption. Food Service Technology, 4(4), 159-169. Blossfeld, H. P., Buchholz, S., Kurz, K. (Eds.). (2011). Aging populations, globalization and the labor market Comparing late working life and retirement in modern societies. Cheltenham, UK/Northampton, MA Edward Elgar. Dutch News (2014). Opposition mononuclear phagocyte system call on premier to explain quit the euro claims. 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