agree to the J.D. Power and Associates, 68 percent of used-vehicle buyers and 77 percent of new-vehicle buyers use the Internet in their shopping process.
consort to National Automobile Dealers Association (NADA), nearly 90 percent of car buyers today are using the Internet to dish out make their purchasing decisions.
Investments have been steadily increasing solely oer the past few years in Internet marketing. According to a survey from Autobytel, 93% of corpuss have increased their Internet marketing budgets in the last five years - more than half (56%) have increased their Internet marketing budgets by 50% or more.
These numbers clearly show that its more important than ever for auto corpuss to have an online presence. condescension this, some auto dealers still dedicate only a fraction of their advertising budgets to Internet marketing.
Advantages of Internet marketing over conventional marketing
A dealership that does not use Internet marketing is more likely to lose all these important prospective buyers.
If you are one of them, consider the followers reasons why you should choose Internet marketing over traditional marketing.
One-to-one approach
Using Internet marketing, a dealer can send marketing messages personally to the targeted user. When a prospective buyer browses through the Internet, he/she typically goes through the sites online and refers to the products and go offered. This enables him or her to communicate personally with the dealer. This way a dealer can maintain direct contact with prospective buyers.
charm to specific interests
Unlike traditional marketing, which reaches out to a bountiful demographic, Internet marketing appeals to specific target audience or interests of people. Dealers can post advertisements and boost...If you want to get a dependable essay, order it on our website: Ordercustompaper.com
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